Keyword Density Checker

Keywords still play an important role for search engines to find content. They also help facilitate inbound links.

Keyword Density Checker looks at each type of page elements (title, headings, etc.) and reports the keyword density within each group.

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With our free keyword density checker tool, you can check your website keyword density in real time. Simply enter your web-site URL and we will analyze the keyword density of it.

Keywords are what search engine determine the type of site you are. To display relevant content to user who perform searches. Search engines crawl the keywords on your website to calculate your ranking score.

About Keyword Density

Keywords used to be the #1 factor in search engine ranking, but due to the overuse (“keyword stuffing”), search engines give them less priority today. However good keyword density is still important to achieve good SEO. Our tool’s ability to compare multiple sites is also highly useful.

Having the right keyword density is the key to receive a higher search engine ranking position. With this free tool you can see the keyword density of your web-site and determine how to change the content on it to receive an optimized keyword density.

Keyword density plays an important role in Search Engine Optimization (SEO). Same keyword repeated too many times may consider as keyword spam to some search engine. Not having high keyword density may result in not enough targeted keyword content. The ultimate goal is to have a balanced keyword density for the keyword that you want to focus on.

What is the best keyword density?

A keyword density between 3% and 10% of the total word count is a good density for search engines to effectively find and rank your content. This is why using a Keyword Density Tool, such as’s free online application is extremely helpful.

The actual density of keywords should ultimately be governed by the content and style of a well written page. However it is important to note that the targeted phrases and keywords should be among the phrases with a density of 3% to 10% of the total word count of any given page. Meaning too few is not helpful and too many raises a red flag.

Whether other pages and sites use the targeted phrase/keyword to link to the page is also important of course but that is outside of the scope of the Keyword Density Analyzer. It may be worth it to checkout to examine keywords and linking.

How do I choose keywords?

The Keyword Density tool is primarily intended to examine whether a search engine can easily correlate which search terms would be most relevant for a page.

If the intended main phrase or keyword(s), found in the main title and meta data tags, are not detected to be occurring among the top phrases / or body content of the page there is a disconnect.

For that reason, the search engine will determine there is little correlation between the key search term and the content and therefore not rank this page high in order to prevent this irrelevant material to be returned to a user searching this term.

When Keyword optimizing pages, it is recommended that the top keywords occur in as many elements as possible, H1-H6, (title, heading, bold text, link text etc). It is also recommended that the targeted phrases and keywords accurately represent the content AND they be among the phrases with the highest density, within the content on that page.

Where do search engines look for keywords on websites?

  • Page Title
  • Meta Description
  • Meta Keywords
  • Heading – H1, H2, H3, etc.
  • Page content – text in body of page
  • Image alt text
  • Link text
  • Directory structure of web site
  • File names – html, image, pdf, php, etc.
  • Site Navigation
  • Site Map Page

What is the optimization process for putting search keywords on websites?

  • Perform a keyword analysis on the entire site using Wordtracker, a professional keyword analysis tool.
  • Optimize each page of a web site for primary and secondary keyword phrases. Then update the page content and HTML tags accordingly.
  • If needed, redesign parts of the web site to improve search engine indexing.
  • Monitor the site periodically using an analytic tool such as Google Analytics.

What should be avoided when putting search keywords on websites?

  • Putting keywords only in non-text items such as images, Flash, etc.
  • Loading too many keywords into a page
  • Using misleading keywords that have nothing to do with the page content
  • Using site navigation and/or content that is only in images, Flash, or JavaScript


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My name is Nohman Habib and I am a web developer with over 10 years of experience, programming in Joomla, Wordpress, WHMCS, vTiger and Hybrid Apps. My plan to start is to share my experience and expertise with others. Here my basic area of focus is to post tutorials primarily on Joomla development, HTML5, CSS3 and PHP.

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